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Driving Results Through Social Networks: How Top Organizations Leverage Networks for Performance and Growth

Item

Title

Driving Results Through Social Networks: How Top Organizations Leverage Networks for Performance and Growth

Abstract/Description

Driving Results Through Social Networks shows executives and managers how to obtain substantial performance and innovation impact by better leveraging these traditionally invisible assets. For the past decade, Rob Cross and Robert J. Thomas have worked closely with executives from over a hundred top-level companies and government agencies. In this groundbreaking book, they describe in-depth how these leaders are using network thinking to increase revenues, lower costs, and accelerate innovation.

Date

Publisher

John Wiley & Sons

Resource type

Background/Context

Medium

Print

Background/context type

Conceptual

Open access/free-text available

No

Peer reviewed

No

ISBN

978-0-470-48118-9

Citation

Cross, R. L., & Thomas, R. J. (2008). Driving Results Through Social Networks: How Top Organizations Leverage Networks for Performance and Growth. John Wiley & Sons.

Num pages

183

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