Institutional Strategy
Item
Title
Institutional Strategy
Abstract/Description
The ability of organizations to strategically influence their environments has become a central concern in organizational research. In this article, I develop the concept of ‘institutional strategy’ to describe patterns of organizational action that are directed toward managing the institutional structures within which firms compete for resources, either through the reproduction or transformation of those structures. Drawing on a study of the Canadian forensic accounting industry, I describe two types of institutional strategy: (1) membership strategies that involve the definition of rules of membership and their meaning for an institutional community; and (2) standardization strategies that are concerned with the establishment of technical legal or market standards that define the "normal" processes involved in the production of some good or service.
Author/creator
Date
In publication
Volume
25
Issue
2
Pages
161-187
Resource type
Background/Context
Medium
Print
Background/context type
Conceptual
Open access/free-text available
Yes
Peer reviewed
Yes
ISSN
0149-2063
Citation
Lawrence, T. B. (1999). Institutional Strategy. Journal of Management, 25(2), 161–187. https://doi.org/10.1177/014920639902500203
Resource status/form
Published Text
Scholarship genre
Theoretical
Empirical
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